Our Code of conduct Business

The Premier Group
of Business Conduct

At the Premier Group, our philosophy is best defined as “working to achieve the harmonious alignment of success.” It is our belief that everything is inter-connected, so that if our business is to achieve the goals we’ve set, we need the support and cooperation of everyone involved. At Premier we work hard to maintain the perfect balance between the interests of our business, and those of society and our employees because this is the key to long-term success for everyone.

Our business is committed to
“Harmonious Alignment of Success”

At the Premier Group, we apply this philosophy to our six major units:

  • Consumer product business
  • Real estate and hotel group business
  • Information technology business
  • Financial service
  • Environmental business
  • Social sustainability development